Five minutes! That's exactly how long it took to walk from Chiat\Day Advertising headquarters in downtown Los Angeles to where I worked selling Apple computers at Computique on W 7th St. If you're looking at vintage Macintosh items then you certainly recognize Chiat\Day as the genius advertising agency Steve Jobs tasked with knocking the PC industry on their ear. And they did with the award-winning "1984" commercial - shown only once but still revered throughout advertising circles. Two of the creators; Steve Hayden and Lee Clow would walk from Chiat\Day to observe consumer interest and response to the Macintosh.
Prior to the Macintosh launch,Steve Jobs and some Chiat/Day staff visited our store to inquire about our success selling the Apple Lisa computer. We were the world's number 1 Lisa sales dealer averaging 35 of the $10K Lisa computers per month. Luckily, I recognized the significance of Apple's rising success and saved many items from that time. This is one of several items I will be saleing.
The item in this sale is a Vintage and Original Apple Macintosh Cutaway Image framed poster exactly as supplied by Apple. Only Authorized Apple dealers received this rare and precious framed art and this is over 30 years old. It is an original object provided by Apple - not a reproduction or copy. It hung in our computer store for many years and witnessed the revolution that Apple was leading.
The frame is 22 1/4" wide by 28 1/4" tall and 3/4 of an inch thick. The frame is made from heavy-duty brushed aluminum and the poster is covered by clear acrylic. The lower right corner features the Apple logo. It weighs a significant 4 lbs. There are no wrinkles or tears on the poster. There are some scuff marks along the left edge of the poster. These could be easily covered with a matte or a slightly smaller frame.
I displayed this along with an Apple Picasso poster in my office at the computer software company where I worked for over a decade. It looked beautiful and everyone loved it and commented on its history. I work from home now and don't have the space to display this beloved item any longer. I am hoping it will find a home with a true Apple enthusiast. Perhaps this and the poster from my other sale will find a home in Apple's new spaceship headquarters.
Seeing and holding these items from the earliest days of the Macintosh is an amazing thing! The graphics, the old Apple logo, the overall creative design are so fun to see in your hand. Check the photos - this is in excellent condition for its age and history. It will be a valuable addition to any Apple enthusiast's collection.This sign will be packaged very carefully and shipped with tracking, insurance and delivery signature required. *** Please don't offer unless you have significant positive response on . ***