I agree with your thoughts Giz but I can also see where a large board could use it to their advantage as well.
When your site gets 1,000+ posts per day then there is no way a single Admin or Mod can watch it, you have to have multiple Mods at least and depending on your board it could be used as quick group announcements that only apply to those specific forums.
But currently the way it's implemented it does not appear it is resource friendly to use it in that manner regardless of what suggestions we make to use it or not.
