I'm just trying to find the least painful way to deliver our customer's ads on desktop and mobile devices.
Our advertisers like the button banner ads on either side of the forums because they remain visible when the user drills down into the different forums and threads.
We do sell some ads inside the content, but that limits the ad to a specific forum. While some advertisers actually prefer this option, the majority like the exposure they get from the left/right column ads.
As has been pointed out, I may just have to live with the limitations, or redesign how we deliver (and sell) ads.
Again, thank you for all the input, much appreciated.
